Franchising is a popular business model that allows you to operate a business under the brand of another business. Famous examples of a franchise in Australia include Pool Werx, Muffin Break, and Jim’s Mowing. A franchisee is a sole trader, partnership or company which enters into an agreement with the franchisor. The franchisor controls the…

A non-disclosure agreement (NDA) is a legally binding contract that establishes a confidential relationship between two parties. Both parties agree that sensitive information will not be shared with anyone else.  There are several types of NDA’s.  Firstly, a Universal NDA. Also known as one-way NDAs, they only require one party to disclose its confidential information…

Being active on social media is an integral part of being in business these days.  It’s an easy and often fun way to connect with customers and clients, but social media does come with a warning label. The Australian Competition and Consumer Commission (ACCC) says it’s important businesses do not make false or misleading claims…

A trademark is an excellent way to protect your business’s intellectual property. Trademarks set your product or service apart from others and can take several forms, including words, phrases, letters, numbers, logos, pictures, distinctive packaging, or signage, sounds or jingles. Some famous trademarks include the McDonald’s “golden arches”, the Nike “swoosh” symbol, and the Apple…